The Next Phase of Urban & GCC Growth

India’s GCC landscape is entering its next phase, with growth extending beyond established metros into emerging business markets. This DevX × ANAROCK report examines the forces shaping that shift, from talent and operating economics to office infrastructure, policy support and scalable market-entry models.

• Understand how India’s GCC growth is moving beyond metros
• Benchmark talent, workforce stability and operating economics
• Assess office supply, occupancy costs and infrastructure readiness
• Explore how GCCs can enter, validate and scale in emerging markets

India’s GCC landscape is moving into a more distributed phase of growth. Established metros continue to anchor the ecosystem, but rising costs, infrastructure pressure and talent saturation are pushing enterprises to evaluate a broader set of locations. Emerging markets are increasingly being considered not just as cost-efficient alternatives, but as strategic extensions of the GCC network, offering access to new talent pools, lower concentration risk and greater flexibility in how organisations structure future expansion.

Location strategy is therefore becoming a more multidimensional decision. Beyond headline rentals, GCC leaders are assessing workforce stability, hiring depth, operating economics, Grade A office availability, infrastructure readiness, policy support and long-term scalability. The report brings these variables together through market benchmarks, occupier data and commercial real estate indicators, helping decision-makers understand how different markets compare and where the strongest conditions for sustainable GCC growth are emerging.

The report also examines how new GCCs can enter and scale within emerging markets. Rather than committing immediately to large conventional campuses, many organisations are adopting phased models that prioritise speed, lower upfront capital and operational flexibility. Managed offices can support the initial entry stage, allowing enterprises to validate talent, operating conditions and business scalability before moving into larger institutional formats as requirements mature. This creates a more measured pathway from market entry to long-term capability expansion.